EBOOK:
With this 3-part ebook, discover how purchase intent data can help your organization gain a competitive advantage in your specific markets. Learn how to evaluate practical applications of B2B purchase intent data for marketing, sales, and ABM. And explore how intent data can help your organization capture more demand, accelerate sales, and more.
ESSENTIAL GUIDE:
Computer Weekly's CW500 Club heard from IT leaders plotting a roadmap to software-defined everything - this presentation was given by Steven Armstrong, principal automation engineer at Paddy Power Betfair.
EGUIDE:
Zuellig Pharma saw the lack of advanced analytics and trusted data platforms in the healthcare sector and built an offering to plug the gaps and help pharmaceutical companies enhance customer engagement. The platform has already helped one organisation better understand user behaviour and gain customer loyalty.
EZINE:
In this week's Computer Weekly, we talk to AI experts about the challenges of teaching autonomous vehicles how to drive safely in often extreme environments. Our latest buyer's guide looks at business intelligence and analytics. And we examine the implications of the EU's controversial new copyright laws. Read the issue now.
EGUIDE:
Companies leading the technological evolution have gone through changes. This second part of this e-guide explores the technological evolution of SAP, Microsoft and some business analytics vendors throughout the past two decades.
EGUIDE:
In this e-guide, read more about the trends that are shaping the demand for AI and how organizations including healthcare service providers and F1 racing teams are leveraging technology on their own terms.
WHITE PAPER:
In this white paper, learn how to build a successful ABM foundation with data-driven account selection and modeling. Explore 4 signs your company is failing with ABM account selection, and discover how to match your account selection with active demand in your market.
EGUIDE:
As an authority cited in the lead article in this e-guide explains, for many businesses "real time" means more frequent business intelligence reporting or data model updating. And yet, as another article in this e-guide explains, many organisations lack the infrastructure and culture necessary to deliver the required data.