WHITE PAPER:
Access this insightful resource to discover the 11 steps to a successful lead nurturing program, so that you can maximize sales opportunities and build better customer relationships.
WHITE PAPER:
The goal of this guide is to arm B2B marketers with the ultimate resource for lead nurturing, whether you’re just starting to think about lead nurturing in your business or are looking for ways to enhance and optimize your existing programs. Read this definitive guide to learn more.
EBOOK:
Learn how to build a business case for social media outlets affecting customer relations and customer communities including Facebook and Twitter, as well as what social media means for CRM, best practices for managing online customer communities, and expert advice on implementing social media programs successfully.
EBOOK:
This expert guide divulges essential information on how to use the newest sales tools for customer prospect generation; bolster sales forecasting with data modeling; use location-based apps; and more.
SOFTWARE DEMO:
View this three-minute demo to learn how Oracle's Social CRM application, Sales Prospector, helps increase a salesperson's effectiveness by providing relevant information about existing and potential customers.
EBOOK:
This expert guide divulges essential information on how to use the newest sales tools for customer prospect generation; bolster sales forecasting with data modeling; use location-based apps; and more.
WEBCAST:
Listen to this webinar and learn how to grab a peek at your competitors marketing results. It also discusses lead growth, form completion rate, email performance metrics, channels, and best practices.
WHITE PAPER:
In this report, Matt Heinz, President of Heinz Marketing and his fellow thought leaders demystify lead nurturing, offering best practices that you can follow when developing your own winning program.
WHITE PAPER:
Read this paper to learn about sales intelligence-- the external sources of information that a company uses to enhance sales force effectiveness. This Aberdeen Group report offers tips from best-in-class companies, including best practices related to data quality, sales force automation, and CRM solutions.
